For this edition of our CMO Roundtable discussions, we’re joined by Tom Kosnik, President of Visus Group; Michelle Krier, Head of Marketing at Advanced RPO; Austin Fowler, Director of Marketing at The Ash Group; Kyle Coughlin, VP of Marketing at The Reserves Network; and Amy Giessinger, VP of Marketing at Doherty. Our guests explore how to craft content and campaigns that truly grab attention, whether it’s more cost-effective to retain top talent or hire new staff (and why both options matter), and which current marketing trends are driving consumer demand. We also unpack the power of account-based marketing, shine a light on the creative tactics these leaders use to attract candidates, and take a closer look at the ROI of marketing. To wrap things up, our guests share insights on aligning sales, operations, and marketing, and future trends they’re most excited about.
In this episode, I talk with Sejal Shah, the CEO of TotalMed Staffing. We discussed the challenges of remote recruiting, listening to your candidates,...
This episode was recorded on March 11, just before we here at StaffingHub started sheltering in place. Though much has changed in the past...
On this episode of The Staffing Show, Ashley Andersen, SVP of ClearEdge Rising, joins the podcast to talk about a leadership development program specifically...